FOUNDER EXPERIENCE / CLOUD & INFRASTRUCTURE

Making a technical offer commercially relevant.

Philip Allsopp’s work at Exoscale, Akenes SA: cloud & infrastructure, responsibilities and relevance to founder-led Swiss business development.

RESEARCH → SEQUENCE → CONVERSATIONIllustrative workflow · example data
01 / DISCOVER

Find the person.
Understand the account.

Emailcontact@example.com

Phone+41 •• ••• •• ••

LinkedInDecision-maker identified

ICP → research → enrichment → review
02 / ENGAGE

One conversation.
Connected channels.

  1. 01✉ Personalised introduction
  2. 02in LinkedIn connection
  3. 03✉ Relevant follow-up
  4. 04☎ Prepared sales call
A reply changes the next step.
03 / LEARN

Read the signals.
Qualify the interest.

Open rate42%
Click rate6%
Meetings booked04
Example only. Opens and clicks are directional signals.
Human review at every commercial decision.Explore the process
Exoscale, Akenes SA

Exoscale, Akenes SA

April–November 2024 / founder’s prior role

Based on Philip’s CV. This work predates Lead Generation Switzerland.

The brief

Develop commercial opportunities for cloud-computing and data-storage services across Switzerland and Europe. Philip worked as Business Development & Sales Manager at Exoscale / Akenes SA.

The work

Targeted outreach was supported by partner events and webinars. Philip worked on commercial and marketing initiatives, regional partnership opportunities, CRM organisation and analytics reporting.

The operating approach

The work connected a technical service with account context and a credible reason to engage. Events, outreach and CRM activity supported the same commercial process rather than operating as separate activities.

What this brings to LGS

A practical understanding of technology sales, partner development and the information a sales team needs to follow up. No standalone LGS campaign results or meeting totals are attributed to this former role.

Explore all references & case studiesDiscuss your campaign↗
THE NEXT MOVE IS YOURS.

Your next Swiss client
is already out there.

Let’s find the right companies, start the right conversations and build your Swiss pipeline.

01 / MARKET02 / TARGET03 / ENGAGE04 / QUALIFY05 / MEETING ↗
BOOK A STRATEGY CALL ↗