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LGS / PLANNING TOOL

Work backwards
from your goal.

Change the assumptions to see the conversation volume behind a customer target. Costs and timing are not included.

RESEARCH → SEQUENCE → CONVERSATIONIllustrative workflow · example data
01 / DISCOVER

Find the person.
Understand the account.

Emailcontact@example.com

Phone+41 •• ••• •• ••

LinkedInDecision-maker identified

ICP → research → enrichment → review
02 / ENGAGE

One conversation.
Connected channels.

  1. 01✉ Personalised introduction
  2. 02in LinkedIn connection
  3. 03✉ Relevant follow-up
  4. 04☎ Prepared sales call
A reply changes the next step.
03 / LEARN

Read the signals.
Qualify the interest.

Open rate42%
Click rate6%
Meetings booked04
Example only. Opens and clicks are directional signals.
Human review at every commercial decision.Explore the process
08 / WORK BACKWARDS FROM THE GOAL

What would
your next
10 clients take?

Explore the conversation volume behind a sales target. Your assumptions. A simple planning estimate.

50

Approximate qualified conversations required.

Potential contract value: CHF 250,000

Target customers ÷ conversation-to-customer close rate, rounded up. This is not a forecast, an ROI calculation or a guarantee. Costs, sales-cycle timing and attendance are not modelled.

Build my Swiss pipeline↗

Make the assumptions useful.

Use a conversation-to-customer close rate drawn from your own sales process where possible. If you do not have one, compare scenarios rather than treating the default as a benchmark. Customer value affects potential contract value; it does not change the number of conversations required.

THE NEXT MOVE IS YOURS.

Your next Swiss client
is already out there.

Let’s find the right companies, start the right conversations and build your Swiss pipeline.

Book a strategy call↗See the sprints ↗
01 / MARKET02 / TARGET03 / ENGAGE04 / QUALIFY05 / MEETING ↗
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