Find the person.
Understand the account.
Emailcontact@example.com
Phone+41 •• ••• •• ••
LinkedInDecision-maker identified
LGS / ACCOUNT-BASED PROSPECTING
Fewer accounts.
Deeper understanding.
A focused outbound approach for companies selling valuable B2B offers to a defined Swiss account universe.
Book a strategy call↗RESEARCH → SEQUENCE → CONVERSATIONIllustrative workflow · example data
Find the person.
ICP → research → enrichment → review
One conversation.
Connected channels.
- 01✉ Personalised introduction
- 02in LinkedIn connection
- 03✉ Relevant follow-up
- 04☎ Prepared sales call
Read the signals.
Qualify the interest.
Open rate42%
Click rate6%
Meetings booked04
Human review at every commercial decision.Explore the process
Begin with account selection
Account-based prospecting is useful when the value of a suitable customer justifies more research and coordination. We agree why each company belongs in the target set, which use case matters and what would disqualify it. The account list becomes a working commercial hypothesis, not a directory of desirable logos.
Map the buying group
A complex sale may involve a functional owner, a technical evaluator, a budget holder and an implementation team. We identify the roles relevant to your offer, then research actual contacts and their responsibilities. Where ownership is unclear, the first conversation can be used to establish the right route rather than force an immediate pitch.
Write one coherent account narrative
Different contacts need different details, but they should recognise the same proposition. We connect your offer to a specific account context and plan how email, LinkedIn and phone can support one another. A response changes the next step; it should not leave several independent sequences running against the same company.
Record account-level progress
Useful progress includes a verified role, a relevant objection, an internal introduction or a qualified discussion. We distinguish these signals from message volume. Your team receives the context needed to continue the account, including what is known, what remains uncertain and which next step has actually been agreed.
Know when a broader campaign is better
Deep account work is not the right answer to every offer. If contract values are small or the market is still undefined, the effort per account may not be justified. The first discussion checks the economics, target universe and sales cycle so the programme fits the opportunity rather than a fashionable label.
THE NEXT MOVE IS YOURS.
Your next Swiss client
is already out there.
Let’s find the right companies, start the right conversations and build your Swiss pipeline.
01 / MARKET02 / TARGET03 / ENGAGE04 / QUALIFY05 / MEETING ↗